In today’s world, we often hear of fast growing companies, that took the world by storm. This most often happens in a combination of a well-executed product combined with good marketing strategy. In this Start:up Müsli, we are going to look at growth hacking a field that plays with product development and marketing in an effort to bring fast growth.
We are going to look at behind the scenes stories of some Slovenian companies as well as case studies of global companies. Furthermore, the guests will offer tips and tricks for entrepreneurs and startups who are in the beginning of their journey.
We will be in the company experts and company founders Maja Voje, Matic Užmah and Martin Pelcl, all telling their unique experiences with growth hacking for either client of their own companies. We will hear how a startup used growth hacking to get more than 11.000 business partners from 3 countries. Furthermore, we will hear about how companies like Google, Rocket Internet, and other international startups use growth hacking.
After the event, we will also present opportunities that are available to you within the Digitrans project (digital transformation in the Danube region), which works on digital transformation in companies. The digital revolution doesn’t only influence production activities but also other sectors, such as services and trade. The goal of this project is to encourage small and medium-sized companies to define and apply their own digital business model.
Who is Maja Voje?
Maja Voje is ranked among the top 0.1% of people talking about Growth Hacking on Twitter by Klout and a certified growth hacker by Growth Tribe in Amsterdam. In the last 5 years, she has been doing gigs for over 50 companies including Google, Rocket Internet, and several international startups. Maja has participated in launching apps, a Kickstarter campaign, and developed multiple lead B2B and B2C lead generation processes via Facebook ads, LinkedIn, and email marketing. Her favorite lead gen techniques are engineered marketing and pre-launch lead gen activities. She is currently working as a growth strategist for a number of clients, most of them from from abroad. In Slovenia she founded the Growth hacking Slovenia community. Having a true passion for the growth marketing profession, she is on a constant hunt for the latest and greatest trends and experiment ideas - gotta test them all!
Who is Matic Užmah?
Matic Užmah is the co-founder at Support Hero, a Paris based company. It is an in-App self-help support tool that provides an advanced knowledge base system for Saas apps. Support Hero is working with major players like KissMetrics, AgoraPulse, Zemanta and Drift.
He drives the company’s vision, strategy, growth and takes care that customers feel happy using SupportHero. He is involved in crafting the company culture and innovating future growth opportunities. In the past, In the past Matic also helped grow Codeable, #1 WordPress outsouricing platform from $200k/monthly to $500k/m in less then one year.
Who is Martin Pelcl?
Martin Pelcl is an architect that deals with innovation in civil engineering and architecture. He started with his own architecture practice and entrepreneurship in the field of education in 2009. After realizing that the Slovenian civil engineering market is extremely nontransparent and unorganized, he and Gregor Černelč founded a startup called MojMojster. The main problem they are solving is finding quality contractors for engineering projects. In 2014 and 2016, he founded eMajstor.hr and DaiBau.at a Croatian and Austrian version of the service. He also helped found the company Coinhab d.o.o., which is the first slovenian co-investment platform for building apartments.
18.45 – 19:05 Registration and networking
19:05 – 21:05
Success stories of fast growth
Maja Voje / Matic Užmah / Martin Pelcl / Simon Sovič
21:05 - Networking
See you on the 6th of June at 19.05 in KID Kibla. Applications below.